Executive Brand & Content Partnership
Where we're starting from
Olam Agri is in the middle of a defining moment: new majority ownership under SALIC, its first standalone Annual Report, and a refreshed Sustainable Futures Plan translating sustainability commitments into results. As Global VP and Head of Sustainability Finance, you're already the person connecting climate, nature and capital for the company — the opportunity now is making that thinking visible on your own terms.
This proposal sets out two ways to build your executive presence on LinkedIn, suited to different starting points: the Executive Brand & Narrative Blueprint, which invests upfront in a positioning framework built to last and applicable across platforms, with 4 posts (about 1 month) included, and Executive Content Planning, which moves straight into content and lets positioning take shape through the process (covering 6 posts).
As part of the Human & Heard approach to bringing in independent experts in sustainability, I'll be bringing Rucha Naware onto this engagement in an advisory capacity, pairing her strong senior-executive positioning experience from the UN and WEF with my in-depth understanding of Olam Agri, the sector, and sustainable finance. This gives you access to our combined expertise while keeping costs streamlined.
Why executive branding matters now
Businesses grow, evolve or restructure — but reputation is carried by the people whose words, presence and credibility outlast any single corporate moment. For a sustainability finance leader specifically, that matters more, not less: investors, regulators, and partners increasingly look to the individuals translating climate and nature commitments into financial reality, not just the corporate report.
of executives report a strong personal reputation attracts investors
Weber Shandwick
more likely to be trusted by employees, for companies with highly visible executives
What makes us different
Human & Heard is a sustainability and purpose communications consultancy working across Asia and Europe. We build narrative and positioning for leaders and organisations navigating exactly the kind of moment Olam Agri is in now — ownership transition, first-of-its-kind reporting, and translating sustainability strategy into credible external communication.
Direct Olam Agri experience
Deep understanding of the industry and Olam Agri, so we're not starting from zero on the company's context.
Sector depth
Climate, nature, ESG, supply chains, coalition-building, and financing narratives, built across Asia, Africa, and Europe.
Senior-level access
This engagement is led directly by Janissa, with Rucha Naware advising on executive positioning at the UN/WEF level.
Singapore–Europe base
A genuine Asia-Europe bridge, giving you global insights and personalised direct contact.
Choose your track
Executive Brand & Narrative Blueprint
We'll start by understanding how you want to build and position your executive voice, reviewing where you are today, and gathering your input on direction. This discovery process is recommended if you're looking to reposition or redefine your narrative and want a framework in place for the long term — you'll come away with a Narrative Blueprint to build on.
What Happens
- LinkedIn Visibility Audit
- Discovery (2 client calls)
- Narrative Blueprint
- LinkedIn Content Bank — topical pillars, channels, frequency
- Trial month: Nikita drafts, Human & Heard edits and posts — 4 posts total
What You Get
A positioning and narrative framework that's yours to keep — usable on LinkedIn now, and portable to speaking, bylines, and media later.
Executive Content Planning
This approach assumes you already have a clear sense of how you want to be positioned and what you want to say. What you're looking for is support to clarify your thinking, plan your content, and keep a regular cadence on LinkedIn. It prioritizes diving straight into that process, starting with a 2-week setup to get a download from you and get to know you.
What Happens
- Content pillars and editorial calendar ready at kickoff (1 client call)
- Content mining call at the start of each month (2 calls total, 1.5 hrs each)
- Nikita drafts, Human & Heard edits and posts — 6 posts total
What You Get
A working content rhythm and editorial calendar, with positioning developing through practice.
Let's confirm which track fits your timeline and priorities, then lock in a kickoff date. Once confirmed, we'll send a short onboarding brief ahead of our first working session.
Payment terms: 50% upfront (Month 1), 50% at the start of Month 2.
janissa@humanheard.com
Who you'll be working with
Janissa is an established sustainability communications consultant with experience spanning public, private and non-profit sectors. She has a proven track record delivering impactful communications initiatives, including award-winning launches and campaigns. With extensive relationships across Singapore's top-tier general and business media, she has shaped coverage from the interviewee's seat and trained the spokespeople behind the headlines.
Operating across Singapore and Europe, she supports leading global organisations to deliver their business goals through effective, credible engagement across the fast-changing sustainability landscape. She is an EFRAG-certified ESG analyst.
Rucha is a strategic communications and narrative advisor with more than 16 years of global experience across the United Nations (UN) system, the World Economic Forum (WEF), global NGOs, and complex international environments. Her work focuses on translating scientific, policy, and systems challenges into narratives, and moments, that build trust, shape public discourse, and support institutional leadership.
She has worked with teams, media and government stakeholders across Africa, Europe, and Asia to bolster public positioning, risk management, coalition-building, and high-level engagement.